Friday, August 30, 2013

How Good Organic SEO Benefits Your Business



When was the last time you heard someone say, “I need a good plumber. Can you go grab me the phone book?” Chances are it’s been a while. This phrase is almost never uttered because the internet has quickly become the go-to source for every type of information you’d need to know.

So instead, people type, “Plumbers in my area” into their search engine of choice to find local plumbers, or they type something more specific such as, “what to do if my wedding ring slips down the drain”. Both searches will yield similar results, i.e. plumbers and some advice. The concept of
SEO is simple, to make sure that your site consistently comes up at the top of the results page when people search for services that you offer or have questions that you can provide the answers to.

Regardless of the industry you are in, you will always have competitors who offer a similar service or product. When potential customers are in need of the service you offer, you want to be the first company they interact with so you can close the sale. Proper Organic SEO will bring your company to the top of search engine results. If potential customers find all of the information they need when they visit your site then they don’t have to go to your competitors or anywhere else.

What is an SEO Advertising Company?

Top SEO Advertising Companies have the knowledge and proper tools to optimize your site for search engines and ensure that you come up before your competition does. They will dramatically improve your website by recommending good content that is specific to your industry and promote by sharing it socially online. Can social media shares impact sales? Absolutely! When someone shares something socially they are effectively giving that service their stamp of approval. Their friends and relatives see this and may purchase that service as well. Or, at the very least, have your company in mind when they are in the market for that service.

A Top Level SEO Company will be able to complete a survey of your industry, recognize how potential clients search for and engage with the service you provide and advise you on how to alter your website to improve ranking in search engines.

Let’s consider the plumber example above. The SEO Advertising Company will first research the relevant competitors based on services offered, location and customers. After collecting all of this information they will know which unique services you offer, what people search for when they’re shopping around for a new plumber and what type of content you should be offering on your website to attract more website traffic.

People who are in the market for a plumber will search for things like cheap plumbers in my area, plumbers who unclog toilets, how to install a new septic tank, the average life a septic tank, is it time for new pipes, my upstairs shower is leaking into my living room and so on.

The Online Advertising Agency will recommend that you write engaging content that addresses some of those keywords or search phrases. Rather than having a website that simply lists your company’s contact information and some services offered your SEO Advertising Company consultants will suggest that you develop a site that is rich with content, and inviting to the visitor. This means offering valuable information to potential clients. If people are searching, “the average life of a septic tank”, then your website should offer that information in a blog style post or, at the very least, on an FAQ page. When your website appears at the top of the search results they will click on your link. When they find out that their septic tank is 10 years older than it should be who do you think they’ll call for a consulting?


When to Consider Hiring a Top Level SEO Company

There are many circumstances in which hiring a Top SEO Advertising Company makes sense. First and foremost, an SEO Advertising Company is a good investment for any company that is beginning to strengthen their marketing efforts online. Whether you have an established website or you’re beginning to dabble in the big and scary “.com” world you will learn a lot and see and immediate return on investment when utilizing both SEO and Pay per Click Google Adwords.

One of the most appropriate times to hire a Top SEO Advertising Company is during a website remodel or an initial launch of a website. Since the website will be going through a big overhaul and experience some downtime, this is a great opportunity to comb through all of the exiting content, edit it for SEO purposes or come up with a list of alterations that will make the site more optimized for searches and searchers.

If there isn’t a redesign of your website in the immediate future then your agency will teach you how to make changes to the existing site to make it search engine friendly. Small tweaks like editing some text, inserting a few keywords and referencing relevant topics can make a huge difference when striving to rank on the search engines.

When beginning a dialogue with any one of the SEO Advertising Companies make sure to ask them for examples of previous work or any case studies if they have them. Afterwards ask them how they will measure the success of the changes they suggest or implement. At the end of the day you will decide whether or not you want to hire them so make sure that you do a little research. With the right team you’ll be able to reap the rewards of a Top SEO Advertising Company.


SEO Advertising is good for any business wishing to make a footprint in their marketplace of success. However, not every business has the time to wait for organic growth of online advertising results. In that case, if SEO is not right for you then please take advantage of PPC-Google Adwords. The most successful companies online in the world today recognize that page domination, and search domination is their determination. These are Smart Internet Advertising Methods, and whenever possible both SEO and PPC should be utilized to increase relevant traffic coming to their website. Our Smart Internet Advertising Consultants will guide you in the path of online advertising success of either advertising campaign or both. It doesn’t matter whether you’re a small company just starting out, or Fortune 100 companies, give our company a call to know why we are the leaders in the world when it comes to Smart Internet Advertising for companies.


Our focus is to cater to the needs of our clients whose business goals and desires are the lifeblood of our company’s success. We have developed Top Advertising Companies for online advertising both SEO and Pay per Click to include engaging web design.  Our Smart Internet Advertising Consultants are standing by ready to take your call and aid you in developing a successful marketing campaign. Call now and ask about our Smart Internet Advertising Package a Free Website Analysis and review of your entire advertising campaigns both online and offline, and a complete market analysis of you versus your competition. Call Now 877-SEO-1998.

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